Florence Jones - EMBRACE CULTURE | Not in Our Town

Florence Jones - EMBRACE CULTURE

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Florence Jones - EMBRACE CULTURE


Florence Jones (1907-2003) was the spiritual leader and chief healer of the Winnemem Wintu tribe of Northern California. The Wintu have called the McCloud River Watershed near Mount Shasta home for more than 1000 years, but were not provided a reservation as gold miners and pioneers drove them away in the name of industry.

Although the Wintu’s numbers have dwindled from over 14,000 when contact with non-Natives was recorded to only 395, Jones has been at the forefront of a fight to save sacred sites and their way of live.

By learning and teaching to EMBRACE CULTURE, Jones was able to lead the Wintu in a successful bid to block the construction of a ski resort on sacred Wintu land.

This video is part of a series produced by Not In Our School’s parent company, The Working Group, for the Institute for Advancing Unity. This series focus on extraordinary people whose personal choices have inspired others to join in tremendous collective achievements. 


To turn on closed captioning for this film, first hit play and then go to the bottom right-hand corner and click: "CC"

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Series Executive Producer: Edith Crawford
Concept Designer: Stephanie Francis
CEO, Institute for Advancing Unity: Dr. Robert M. Harris, Ph.D.  


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